You interactions with a client can make or break a deal. Here, Pete Baker explores how to deliver an exceptional customer experience at every opportunity. I ...

In a competitive market, having confidence in your own knowledge and skills can tip the balance. Pete Baker writes about hyping your ability, rather than cutting ...

Adapting to new environments is in Pete Baker’s blood. Recalling his grandfather’s journey to success, he share some tips to pivot your business. In 1884, in ...

Whether you’re the bearer of good or bad news, your client wants to hear it from you. Pete Baker stresses the importance of communication in business. ...

Generation Z may be ‘digital natives’, but baby boomers have the money. Pete Baker outlines how to sell modern technologies to an audience that, at times, ...

As a small business operator, you should always delight your prospects, even if they don’t become a customer. Pete Baker explains. Last year I was on ...

Price is one of the biggest elements in your sales process, economic engine and business health, writes Pete Baker. How do you determine the pricing for ...

Sometimes, the best ideas for your business come from the most unlikely member of your team. Pete Baker looks at the importance of honest communication in ...

Failure, for most, is not the end of the world; rather, it is the ideal opportunity to learn and grow. Pete Baker explains. Many years ago, ...

How do you make your clients experience the best it can be? Pete Baker looks at the importance of striving for a ‘seven star’ experience. I ...