Author: Pete Baker
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Help or hindrance?
With so much information available to your clients via the internet, Pete Baker asks if the products you offer are helping or hurting your business. When ... -
Sales: Who do you think you are?
First you need to decide WHO you are, so potential customers can understand why they should do business with you. Pete Baker explains. Recently we asked ... -
Why should anyone buy from you?
As competition among integrators heats up, it is more important than ever before to finesse your sales pitch. Pete Baker explains. A good friend of mine ... -
Are you selling the right solution?
Own the project and the experience you will deliver for your client, writes BIG Corp. president Pete Baker. Over the course of my 25+-year-career in the ...
