ATEN Australia and New Zealand has announced its latest partnership with Exertis ProAV with the aim of expanding its AV market share.

Exertis ProAV is owned by Stampede and parent company DCC Technology, which is one of Europe’s largest and fastest growing value-added AV distributors. It will distribute ATEN’s broad range of AV products, including their advanced video distribution, collaboration technology and control systems.

“This partnership with Exertis ProAV Australia is one of the key steps in our expanding strategy in the Australia and New Zealand AV market,” ATEN ANZ director Wesley Wong says.

“Exertis ProAV Australia is a new name in the local market but we believe with the strong global network and support, they will make our professional AV solutions more accessible to new clients in different vertical markets including retail, commercial spaces, healthcare and education.”

Exertis ProAV Australia general manager Nick Cocks says that ATEN offers innovative connectivity, professional AV and green energy solutions for consumers, small/home offices (SOHO), small-to-medium-sized businesses (SMB) and enterprise customers.

“Our team looks forward to helping ATEN achieve all of their long-term business development goals across all of the verticals they serve,” he concludes.