BrightSign has announced that it has shipped its two-millionth media player, just four years after hitting the on-million mark.

BrightSign hit the milestone earlier than anticipated, thanks in part to growth catalysed by several pandemic-related influences. Covid-related lockdowns and restrictions gave businesses the opportunity to refresh (or add new) digital signage to their businesses with minimal disruption.

Additionally, many businesses and municipalities relied heavily on digital signage to effectively communicate new public health recommendations, social distancing requirements and general health and safety information as the pandemic evolved.

Lastly, BrightSign’s media players were incorporated into many of the temperature-screening solutions that became essential to businesses as they screened customers and employees upon entry to their facilities.

BrightSign chief executive Jeff Hastings says: “When you consider it took us eleven years to ship our first million media players, it’s impressive that we bridged from 1M to 2M in just four short years. This accomplishment speaks equally to the value of our products, and the broad market support that’s responsible for driving our continued sales growth over the years.”

Jeff pays tribute to the teamwork of his organisation, remarking that while the pandemic was a difficult time across the entire AV space, it was gratifying to know that the company performance remained strong throughout.

“Despite many of us working remotely for the past year and a half, each and every BrightSign employee pulled together and contributed to the company’s remarkably strong performance in the face of a very challenging business climate.”