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AudioCommercialNews
Home›Technology›Audio›Sonance acquires James Loudspeaker

Sonance acquires James Loudspeaker

By Anna Hayes
11/09/2019
278
0

US audio company Sonance has announced the acquisition of James Loudspeaker.

Both companies are displaying their products at the Sonance stand at CEDIA Expo this week.

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James Loudspeaker prides itself on delivering the ultimate entertainment experience while maintaining a minimal visual presence in interior or exterior applications.

Sonance chief executive Ari Supran says they are delighted with the development.

“Their history of innovation, their mastery of customisation and their passion for aesthetics are right in line with our core principles here at Sonance: that technology should disappear into architecture, that authentic partnerships are what set us apart, and that our long, proud heritage of innovation drives everything we do.”

James Loudspeaker chief executive Mark Schafle says that the company was not for sale but after a chance encounter and subsequent discussion they found that their capabilities fit with the Sonance strategy and culture.

“We are thrilled to become part of the Sonance family, and we look forward to taking what we do to the next level.”

Sonance and James will continue to act as separate companies while the combined team learns what makes each brand unique, identifying areas where the strengths of both can be leveraged to provide maximum value to customers.

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