The new range includes Australia’s cheapest LED TV (16” HD LED TV with PVR – $159) and Australia’s only LED TV with built-in Blu-ray (Kogan 32″ Full HD LED TV with Blu-ray Player & PVR – $749).

Every TV in the range includes a USB input to play downloaded photos, movies and music, and a built-in PVR allowing customers to pause, rewind and record live TV.

Ruslan Kogan said the new products were a direct result of discussions with Kogan customers through email, Facebook, Twitter and blogs.

“At Kogan we live technology. Part of that means doing in-depth research to know exactly what Australian shoppers want, and having thousands of conversations with our customers each week.

“We know people will use all the features in our new range on a daily basis.

“Demand in the booming consumer electronics industry is for additional features like built-in Blu-ray, and the ability to pause, rewind, and record live TV.

“We’re not just talking the talk. We’re cramming an insane amount of useful features into these TVs, removing the need for shoppers to waste money on extra gadgets,” Ruslan says.

The new Kogan LED TVs currently include free shipping.

Kogan 16″ HD LED TV with PVR – $159 including free shipping

Ultra-Thin HD LED TV
Built in PVR function to pause, rewind and record live TV to USB drive
USB input to play downloaded photos, movies and music

Kogan 32″ Full HD LED TV with PVR – $549 including free shipping

Ultra-Thin Full HD LED TV
Built in PVR function to pause, rewind and record live TV to USB drive
USB input to play downloaded photos, movies and music

Kogan 32″ Full HD 100Hz LED TV with PVR & SRS Speakers – DELUXE Series – $749 including free shipping

100Hz MotionMax Panel ideal for fast moving action
SRS speakers for rich and deep surround sound effects
Built in PVR function to pause, rewind and record live TV to USB drive
USB input to play downloaded photos, movies and music
Audio Volume Leveller to normalise annoying loud digital ads

Kogan 32″ Full HD LED TV with Blu-ray Player & PVR – BD Series – $749 including free shipping

Australia’s only LED TV with a built-in region-free Blu-ray player
Built in PVR function to pause, rewind and record live TV to USB drive
USB input to play downloaded photos, movies and music

Kogan 40” Full HD 100Hz LED TV with PVR & SRS Speakers (Samsung Panel) – DELUXE Series – $1049 including free shipping

100Hz Samsung Panel
SRS speakers for rich and deep surround sound effects
Built in PVR function to pause, rewind and record live TV to USB drive
USB input to play downloaded photos, movies and music
Audio Volume Leveller to normalise annoying loud digital ads