Barco has appointed Midwich Group as its official distributor for projection and image processing products in Australia, New Zealand, Malaysia and Indonesia.

“Midwich’s deep knowledge of the AV channel, their strong local support network and dedication to the professional AV market make them the ideal partner to help take our visualisation solutions to the next level,” Barco Singapore regional sales head APAC Jasline Tay says.

Midwich Australia APAC commercial manager David McIntyre adds: “Barco’s technology has a reputation for delivering ‘wow’ moments and high-performance visualisation. Our team is excited to support integrators in delivering these solutions across the region.”

ANZ sales director Claudio Cardile says the partnership combines Barco’s innovative projection technology with Midwich’s channel expertise, enabling partners to create immersive experiences and transform spaces.