Amber Technology and Zenitel entered a partnership in November 2024, naming the distributor part of Zenitel’s Centre of Excellence (CoE) in Australia and New Zealand.

Zenitel manufactures products under the Zenitel, ASL, Vingtor and Stentofon brands specialising in intercom, help points, public address and voice alarm solutions. It’s a common choice for applications in airports, healthcare facilities, data centres, ports, smart cities, prisons, tertiary education institutions, retail back-of-house operations, transportation and heavy industrial environments.

Amber Technology managing director Peter Amos says he is “pleased” regarding the announcement of the partnership.

“This collaboration not only enhances our commercial portfolio but also opens doors to new opportunities in our other business units, such as emerging services and high-end residential projects. Apartment complexes and various other sectors we service where Zenitel’s cutting-edge technology can make a significant impact,” he says.

Zenitel vice president APAC, safety and security, BU onshore Arne Engel states that the company are thrilled to begin working in collaborating with Amber Technology: “As Zenitel enters a new phase of growth and innovation, this partnership signifies a strategic step forward in expanding our presence in its dynamic markets.

“Amber Technology’s stellar reputation, extensive reach and commitment to excellence align seamlessly with our values. Together, we look forward to introducing and implementing Zenitel’s cutting-edge communication systems and service, revolutionising the way customers receive unified critical communications, security and audio solutions.”

Having been established in 1901, Zenitel has always been a pioneer within the industry with a focus on continuous improvement.

Most recently, the company have shifted its focus heavily on audio, realising how important it is from a safety and operational perspective.

“Audio is really the only thing that leads to inter-activity,” Arne says.

“You need to have audio to be able to give instructions and direct the most appropriate course of action in any given situation.”

The joint venture between the two companies bolsters the already high reputations while expanding market reach.

“This merger will benefit all of our Australian and New Zealand customers, and also improve what audio solutions are capable of,” Arne says.

“The partnership will bring Zenitel’s cutting-edge audio solutions to Amber Technology’s diverse portfolio, enhancing audio quality and interactivity across projects regardless of ambient noise levels. This collaboration not only enhances our commercial portfolio but also opens doors to new opportunities in our other business units, such as emergency services, high-end residential projects, multi-use complexes, transportation and various other sectors we service where Zenitel’s cutting-edge technology can make a significant impact.”