Since starting manufacturing of commercial audio equipment in the mid ’70s, the company has always taken pride in producing a quality local product.

The new adoption of the Australian Made logo will help the company get the word out to local and export markets that its products carry the official compliance seal of the Australian Made campaign. The company always pushed its ‘local is better’ line in all of its marketing efforts, it’s always an added boost when you are backed up by a widely recognised and respected icon.

“While we have been manufacturing in Australia since 1976, the official Australian Made logo is instantly recognisable, offering our customers added confidence that what they purchase for their audio installation is helping to support the economy.” said Ben Lowe, Marketing Manager at Altronics.

“And we hope that customers can appreciate the additional build quality, product support and extended warranty that the Australian Made Redback product offers.”

Installers will start to see Australian Made logos appearing on the rear of PA amplifiers and mixers starting in October 2014. The company is dedicated to keeping its manufacturing base local and hope that it will continue to have an association with the Australian Made campaign for many years to come.